Client Retention

We divide our Digital Marketing services into two core areas: Acquisition, and Retention – namely, getting new customers, and holding on to them. A captive audience and a loyal customer are key ingredients for success in ecommerce, and delivering a strong marketing campaign to your existing clients is just as important as attracting new ones.

Customer Data

When it comes to client retention, really knowing and understanding your customer base is half the battle. Through persona workshopping, visitor path reporting, and order pattern analysis, we can help you determine who your customers are, how they shop, and how you should be marketing to them. Figuring out who your most valuable customers are, and where there are opportunities, is a key part of this, and influences everything in your business for the better.

We also work with partners who can deliver powerful data to your site – get in touch to find out more!

  • Persona Workshopping
  • Database Segmentation
  • Newsletter Sign-up & Data Capture
  • Customer Surveys
  • Usability Testing
  • GDPR


Creating a reward program for your customers can be a fantastic way to build brand loyalty, compete, and drive revenue. This process is unique and individual to every client, be it through segmented email campaigns, locked-down site pages, referral incentives or points-based rewards, we can develop the implementation that works for you.

Email Marketing

Email is one of the highest converting channels in ecommerce. We can help you improve your email marketing and communication. We work with selected email partners who integrate with Magento, and we deliver customisable campaigns. Whether you’re thinking about improving your transactional emails, segmenting your marketing emails, or building a welcome program – we can help.

Email Marketing Services we Provide:

  • Email Templates: Design & Set up
  • Transactional Email design & automation
  • Newsletter Sign Up tracking and data
  • Welcome Program Planning & Set Up
  • Newsletter Campaign Planning
  • Database Segmentation
  • A/B Testing